Ana Patricia Castañeda Garcia is a highly accomplished professional with an Advertising Degree and 26 years of experience in advertising, CRM, planning (Business and Communications), marketing, agency operations, and promotions. She possesses strong negotiation abilities, excellent communication skills, and is highly organized. Her expertise extends to multicultural and inter- discipline teams' management, digital advertising and communication, and a keen focus on professional accountability and delivering end-results. Throughout her career, Ana Patricia has held key roles, showcasing her strategic prowess. As the Group Account Director at Casanova//McCann, she partnered with clients to lead brand strategy and communication plan development, with a focus on the multicultural population in the U.S. Her responsibilities included overseeing integrated campaigns, proposing new product launches, and maintaining strong client relationships. Ana Patricia's experience also includes being a Marketing Exchange Solutions Consultant at Technolabcorp, where she helped develop technology solutions for marketing departments and advertising agencies. She further excelled as the CEO-President at Cheil Worldwide Mexico, handling clients such as Samsung, Hankook, and Bancomer, and delivered strong results as Client Service Vice President at Grey Mexico, handling major clients like Procter & Gamble, HSBC, and Walmart Group. Her roles encompassed business and financial operations, restructuring, and fostering a vision for social/experiential creativity. Additionally, Ana Patricia co-founded and owned 13:21 Productos con Intencion, Mexico's first healthy/gourmet food brand. Her extensive career showcases a track record of growth, strategy, and leadership, making her a valuable asset in the advertising and marketing industry. Ana Patricia's diverse skills and deep industry knowledge are complemented by her educational background and a network of esteemed referrals.